BOVAG is a Dutch trade association for the mobility sector. They represent the interests of entrepreneurs such a driving schools, car dealers, bike shops, caravan companies and repair businesses. They support members with quality marks, advocacy, communication and sector knowledge. For consumers, BOVAG is a trusted quality label that stands for reliability.
BOVAG connects entrepreneurs, consumers and partners - both offline and online. Together we are developing their digital platforms, including the consumer platform BOVAG.nl and the member portal "Mijn BOVAG". Each platform has its own role, but they all support one shared goal: strengthening the connection between BOVAG, its members and consumers.
New Orange migrated both BOVAG platforms to a new CMS. These projects are never without challenges, but New Orange worked hard to set up a future proof platform for BOVAG. Now that we have started a second project, the collaboration continues to run smoothly. The team listens carefully to our needs and delivers where possible.
- Danielle Rousselet-Waltuch, Editor in Chief BOVAG
Our partnership with BOVAG goed back many years. We support them with strategy, user experience and technology, and we make sure their online environment stays flexible for new initiatives. During our collaboration, BOVAG switched to a composable architecture with Sanity as the CMS. This modern, headless setup offers more flexibility in content management and makes it easier to connect new tools and systems.
We continue to build the digital future of BOVAG together. Right now we are working on a redesign of the corporate website, helping the brand grow online in line with updated visual identity and strategic direction. This way, BOVAGs digital environment keeps evolving with the organisation.
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