Who we are

New Orange is a digital technology agency. With a team of around 60 professionals, we collaborate with you and our specialized partners to develop the technology behind your digital solutions. We operate from two equally significant locations in Australia (Melbourne) and the Netherlands (Tuil), with an additional satellite office in Malaysia (Kuala Lumpur).

E-commerce and web platforms

We build and optimize e-commerce platforms, web platforms, marketplaces, and PIM systems. Together, we create scalable, future-proof solutions that help your business grow. Our clients are often mid-sized companies with ambitious goals.

What we do

At New Orange, we specialize in simplifying the most complex of challenges.

As the sun sets in Australia, it rises again in the Netherlands—a continuous source of energy. This unique setup offers more than just round-the-clock support and development; it provides scalable capacity, diverse perspectives from an international team, and tailored support for global e-commerce. The work is carried out by our dedicated team members who look beyond the boundaries of their own expertise. This holistic approach enables us to see beyond the horizon and make smart decisions together for both the short and long term.