New Orange B.V.
KVK 81473141
Valk Exclusief has been one of the most trusted and recognisable hotel brands in the Netherlands for generations. With more than forty hotels, the brand stands for warm hospitality, high quality, and an experience where comfort and luxury come together.
To make this experience digitally future proof as well, New Orange supported Valk Exclusief in renewing their digital architecture. As part of this, we migrated the platform to a modern headless environment, implemented a flexible integration with the Apaleo PMS, and laid the foundation for a scalable digital infrastructure that was ready for growth and for the future needs of guests.
01
Together with Valk Digital, the digital arm of Valk Exclusief, New Orange continuously works on the further development and renewal of the Valk Exclusief digital platform. While we expand and optimise the existing landscape on a daily basis, we simultaneously build a new headless platform based on Next.js and Umbraco CMS.
02
For the transition from the current Property Management System (PMS) to Apaleo, New Orange supports Valk Exclusief with a smooth and controlled migration. During this phase, the booking engine temporarily operates with both the existing PMS and Apaleo, allowing hotels to transition gradually without impacting the guest experience.
03
For the corporate booking tool, we developed a new PMS integration that works with both Shiji Daylight PMS and Apaleo. This ensures that reservations are automatically routed to the correct system, while both PMS solutions can continue running in parallel during the transition. As a result, the corporate booking experience remains reliable and seamless.
04
The Valk Service Kiosk makes check-in and check-out faster and more convenient. Together with Valk Digital, we built an application that is directly connected to guest accounts and PMS systems. What started as a check-in kiosk is evolving into a central part of the digital guest journey, continuously enhanced and expanded.
05
With Valk voor Thuis, Valk Exclusief brings the hotel experience into people’s homes through three e-commerce websites built on BigCommerce. Together with the marketing, commerce, and UX teams of Valk Exclusief, we developed the platform and its integrations with, among others, Marketplacer and Xcore for inventory and financial processes.
The partnership between Valk Exclusief and New Orange is about more than technology. Together, we work on a digital guest experience that feels just as warm, personal, and efficient as a stay in one of the hotels. By continuously developing while simultaneously building a new headless architecture, we are creating a platform that is ready for growth — and above all, ready for the guest of tomorrow.
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